Marissa Mayer Has a Secret Weapon

Marissa Mayer Has a Secret Weapon

So Mayer came up with an idea: Google would hire computer science majors who just graduated or had been in the workplace fewer than 18 months. The ideal applicants must have technical talent, but not be total programming geeks — APMs had to have social finesse and business sense. Essentially they would be in-house entrepreneurs. They would undergo a multi-interview hiring process that made the Harvard admissions regimen look like community college. The chosen ones were thrown into deep water, heading real, important product teams. (As the first APM, Rakowski was asked to launch a nascent project called Gmail. By the way, I hear Rakowski is taking over the program now that Mayer is gone.) “We give them way too much responsibility,” Mayer once told me, “to see if they can handle it.” Also, Google had APMs perform tasks for top management, like note-taking at high-level executive meetings or drawing up white papers on ambitious potential products.